AFTER THE TRADESHOW

 Northwest Creative Imaging (NWCI) created an info-graphic that provides very useful information for anyone attending a trade show. According to NWCI, this guide will help all trade show attendees develop a plan to keep trade show exhibiting profitable year after year. Although these stats are not exact throughout every industry, they can provide guidelines to help guide […]

Living wage vs Minimum wage vs Fair wage

In his article “Minimum’ vs. ‘Fair’ vs. ‘Living’ Wages “, Eric Krell helps us understand the differences between living wage, minimum wage and fair wage. “At first blush, a country’s minimum wage rate may look like a definitive starting point for compensation planning. Upon scrutiny, however, global minimum wage rates raise more compensation and workforce […]

Toward a more Sustainable way of Business

“Our journey started in 1994 with one person, our Founder and Chairman Ray Anderson. Ray challenged our then 21 year – old company to adopt a bold vision, one that required new thinking and a new model for business. We didn’t have a map, but Ray’s vision was a compass for our journey. As we […]

Trade Show Visual Merchandising

Amy Meadows is an industry leader in Visual merchandising and is known for creating clever (and cost-effective) installations in Chicago and around the globe. Amy shares useful visual merchandising advise in her blog post “Trade Show Booths: Things You Need to Know to Make Great Visual Displays”. Step 1:  Strategic Signage Don’t rely too heavily on […]

Tips for Expanding Product Lines

Products typically move through four stages: introduction, growth, maturity and decline. Products are in the decline stage when they no longer meet customer needs .To avoid losing business, companies must upgrade their existing products or develop new products that can compete effectively. Expanding a product line is an important growth strategy for small businesses that want […]

Financial Health- Managing Cash Flow

Managing cash flow in your business is one of the important aspects of keeping it healthy and running smoothly! Many small businesses fail despite being relatively profitable because when it is time to pay the bills, they have no money on hand. Many factors can influence cash flow. This is a handy calculator that shows […]

Creating a more Environmentally Sustainable Apparel Business

The University of Delaware’s Sustainable Apparel Initiative (UDSAI) worked this year to develop a set of policies related to environmental sustainability that would begin to provide answers for the following questions: What does it mean to be a “sustainable” apparel business? What must a company do to call itself “sustainable”? In this report, each policy […]

Online Tutorial for Developing a Successful Business Plan

This slideshow presentation with audio is a detailed tutorial on creating a Business Plan. It walks you through determining your goals for your business and the strategy to get there. The tutorial is co-sponsored by the Small Business Association and PaloAlto Software. Will require Adobe Flashplayer to view. View the tutorial here.